SANT Construction lifts organic traffic 70% after a ground-up website rebuild

SANT Construction, a Seattle-based general contractor, relied almost entirely on word-of-mouth. A complete redesign—paired with a focused SEO upgrade—turned the site into a qualified-lead magnet and positioned the firm on page one for its highest-value service keywords.

SANT Construction, a Seattle-based general contractor, relied almost entirely on word-of-mouth. A complete redesign—paired with a focused SEO upgrade—turned the site into a qualified-lead magnet and positioned the firm on page one for its highest-value service keywords.

SANT Construction, a Seattle-based general contractor, relied almost entirely on word-of-mouth. A complete redesign—paired with a focused SEO upgrade—turned the site into a qualified-lead magnet and positioned the firm on page one for its highest-value service keywords.

year

2025

Client

SANT Construction

timeline

3 Months

year

2025

Client

SANT Construction

timeline

3 Months

year

2025

Client

SANT Construction

timeline

3 Months

The Challenges

  • Outdated, Non-Responsive Website
    The site was slow, hard to navigate on mobile, and failed to showcase recent projects—costing credibility with architects and homeowners.

  • Minimal Search Visibility
    Competitors dominated local “design-build” and “home remodel” terms, leaving SANT buried past page three.

  • Low Lead Conversion
    No clear calls-to-action or tracking meant visitor interest rarely translated into consultations.

The Challenges

  • Outdated, Non-Responsive Website
    The site was slow, hard to navigate on mobile, and failed to showcase recent projects—costing credibility with architects and homeowners.

  • Minimal Search Visibility
    Competitors dominated local “design-build” and “home remodel” terms, leaving SANT buried past page three.

  • Low Lead Conversion
    No clear calls-to-action or tracking meant visitor interest rarely translated into consultations.

The Challenges

  • Outdated, Non-Responsive Website
    The site was slow, hard to navigate on mobile, and failed to showcase recent projects—costing credibility with architects and homeowners.

  • Minimal Search Visibility
    Competitors dominated local “design-build” and “home remodel” terms, leaving SANT buried past page three.

  • Low Lead Conversion
    No clear calls-to-action or tracking meant visitor interest rarely translated into consultations.

The Solutions

  • Full Website Rebuild

    • Modern UX, mobile-first design, high-resolution project gallery, and clear CTAs for “Request a Bid.”

    • Integrated CRM forms and event-level tracking for accurate attribution.

  • SEO Acceleration Program

    • Technical fixes (core-web-vitals, schema, SSL, image compression).

    • On-page optimization for service-area keywords and long-tail remodel terms.

    • Local citations and authority backlinks from industry directories and trade publications.

The Result

70%

Increase in Organic Sessions

3

Page-one keyword rankings

110%

Increase in Online Leads